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Digital services

Why Digital?

Why should you add digital campaigns to your airtime lines with Hub City Radio?

Live Sports
Mobile Alerts

Digital services

Why Digital?

Why should you add digital campaigns to your airtime lines with Hub City Radio?

Mobile Alerts    Live Stream Sports
  • Sports
    • Sports Podcasts
  • Cancellations
    • Submit Cancellation
  • News
    • Events
    • Obituaries
    • Job Listings
  • Weather
    • Severe Weather Center & Radar
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  • Tradio
  • Big Deals
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  • Advertise With Us
    • Radio Services
    • Digital Services
    • Meet the Staff
  • Menu
Live Stream Sports
Mobile Alerts

Digital services

Why Digital?

Why should you add digital campaigns to your airtime lines with Hub City Radio?

Live Sports
Mobile Alerts

Digital services

Why Digital?

Why should you add digital campaigns to your airtime lines with Hub City Radio?

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Digital services

Why Digital?

Why should you add digital campaigns to your airtime lines with Hub City Radio?

  • 1. Save time: We will handle your airtime and digital needs from one platform, process and team.
  • 2. We know our community: We will collaborate with you to define an integrated advertising campaign that meets your goals and will resonate with members of our community.
  • 3. Save costs: Reduce overall fees and improve ROI by consolidating airtime and digital campaigns through one vendor.
  • 4. Target the entire buyer’s journey: Using both digital and airtime you can reach buyer’s throughout their entire shopping experience from awareness to purchase.

Common Digital Advertising Tactics:

Targeted Display

Static or animated banner ads in various sizes shown to people on computers and mobile devices.

A restaurant wants to promote new cooking classes they are offering.

First, create an ad that highlights the new cooking classes and includes a call to action (CTA) for people to register for the class. Then, use demographic and interest targeting to reach local females, 25-34, who enjoy cooking.

Video

Video commercials played before, during or after content shown to people on computers and mobile devices.

A local carpet cleaning professional wants to attract new business.

First, produce a video ad that shows before and after examples of the cleaning services. Then, use the video in a digital campaign that targets people in the local city who have pets or are interested in home improvement and have a household income above $50,000.

Geofencing & Video Geofencing

Display or video ads shown to people within a defined virtual fence and on devices with location services enabled.

A gym owner has just opened a new location.

First, create a video ad that gives a mini tour of the facility and offers a special promotion within the ad. Then, use the video in a geofencing campaign to reach people who visit competitor gyms.

Connected TV (CTV)/Over-The-Top (OTT)

Video commercials played before, during or after long form content on televisions or internet-streaming devices.

A family-friendly amusement park wants to bring in new patrons.

First, create a video ad to promote the park and all the fun amenities. Then, run a CTV/OTT digital campaign that targets homes within your region who have children.

Need help with creative?

We have you covered; we offer full display creative development services.

Need help with creative?

We have you covered; we offer full display creative development services.

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    Digital Service 2
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    Digital Service
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    Digital Service 2
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    Digital Service
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Ready to get noticed?

Call 605-229-3632 today!

    Contact Us

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    PO Box 1930
    Aberdeen, SD 57401
      Office: (605) 229-3632
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    © 2023 Hub City Radio